What are cookies?

A cookie is a file that is downloaded to your computer when accessing certain websites. Cookies allow a website, among other things, to store and retrieve information about browsing habits of a user or a computer, depending on the information they contain and the way they are used by your computer, they can be used to recognize anonymous users. Cookies are only associated with an anonymous user and its computer, and do not provide references that allow obtaining the personal data of the user.

Registered users or users who have logged in will benefit from more personalized services adapted to their profile, thanks to the combination of the data stored in cookies with personal data used at the time of registration. Such Users expressly authorize the use of this information for the purpose indicated, notwithstanding their right to refuse or disable the use of cookies.

Type, purpose and operation of cookies in General.

  • 1. Types of cookies according to the length of time they remain active.

    Depending on the amount of time it remains active in the terminal:

    Session Cookies: Type of cookies designed to collect and store data while the user accesses a Web page. They are often used to store information that is only of interest for the service requested by the user on that one occasion (i.e. a list of products purchased).

    Persistent Cookies: Type of cookies in which the data is stored in the terminal and can be accessed and treated by the person responsible for the cookie, for a defined period of time, which can range from a few minutes to several years.

  • 2. Types of cookies according to the entity that manages them.

    Depending on the host that manages the computer or domain from which cookies are sent and the data obtained is treated:

    First Party cookies: those that are set by a computer or domain –host- managed by the editor and from which the service requested by the user is provided.

    Third Party Cookies: those that are set by a computer or domain that is not managed by the editor, but by another host who uses the data obtained through cookies.

  • 3. Types of cookies according to their purpose.

    According to the purpose for which the data through the cookies is obtained:

    Technical Cookies: They allow the user to navigate through a website, platform or application and use of different options or services, for example, controlling traffic and data communication, identifying their session, accessing restricted access, remembering the products of an order, the buying process of an order, the request for registration or participation in an event, use of security features while browsing, storing content for the distribution videos or sound or sharing the content via social networks.

    Customization Cookies: those that allow the user to access the service with some predefined general features depending on certain criteria in the user terminal from which they access the service, such as the language, type of browser, the regional settings…

    Analysis Cookies: they allow monitoring and analyzing the behavior of users of the websites to which they are linked. The information gathered through such cookies is used in measuring the activity of a web, application or platform sites and profiling of the user navigation in order to make improvements based on analysis of the users of the service.

    Advertising Cookies: They enable the most efficient management of the advertising spaces the editor has included on a website, application or platform from which the service is offered, based on criteria such as the edited content or the frequency of the ads.

    Behavioral Advertising Cookies: They enable the most efficient management of the advertising spaces the editor has included on a website, application or platform from which the service is offered. These cookies store information on user behavior obtained through the continued observing of their browsing habits, developing a specific profile to display ads based on this information.

Consent and Authorization for the Use of cookies

When accessing this website for the first time, you will see a banner in which you are informed of the use of cookies and where a link to this cookie policy can be accessed. If you consent to the use of cookies, you continue to browse using the scroll bar or you click on a link (accept), it will be understood you have expressed consent to our cookie policy and therefore accept their installation on your computer or device, except if you have expressly modified the configuration of your browser to reject their use.

What type of cookies are used on this particular site?

Definition, Identification and purpose of cookies from this Web not excepted by the Law.

Analysis Cookies: they are used by us or by third parties, they allow us to quantify the number of users and perform the measurement and statistical analysis of the service offered. Your browsing on our website is analyzed in order to improve the products and services we offer.

Advertising Cookies: they are used by us or by third parties, and allow us to manage as effectively as possible the supply of advertising spaces on the website, tailoring ad content to services requested by the user. So we can analyze your browsing habits on the Internet and we can show related advertising your profile browsing.

Table for identifying cookies and purpose.

Name of publisher, name of the cookie, “type” and Purpose.

Cookie Name Type Purpose More information
Google Analytics __utma Third party This cookie is usually stored in the browser on the first visit to our website. If the cookie was deleted through the browser and you later visit our website once again, a new _utma-type cookie is written with a different unique ID. This cookie is used to determine unique visitors to our website and it’s updated with every page view. Additionally, this cookie offers a unique ID that Google Analytics uses to ensure the cookie’s validity and accessibility. GoogleAnalytics Google Privacy Center.
Google Analytics __utmb __utmc Third party These cookies work together to store information on the activities during the visit to our website and, mainly, its duration. GoogleAnalytics Google Privacy Center.
Google Analytics __utmt Third party Collect information about the navigation of the users around the site in order to understand the origin of visits and similar statistical data. GoogleAnalytics Google Privacy Center.
Google Analytics __utmz Third party This cookie stores how the visitor got to our website, whether it was directly by writing the URL address, via a link, a web search or an advert. The cookie is updated on every visit to our website. GoogleAnalytics Google Privacy Center.
CloudFlare __cfduid Own Information on connection points. The cookie __cfduid ‘is set by the service CloudFlare to identify trusted web traffic. It does not store any personally identifiable information. Duration: 1 year. More information
Stores the client’s browser language
JSESSIONID Session ID for the client’s data-introduction process.
WordPress qtrans_front_language Own Collects information about language preferences. Duration: 1 year
WordPress PHPSESSID Own Session cookie, this cookie is used by the PHP language to allow encrypted session variables are stored on the web server. This cookie is essential for the functioning of the web. Duration session (2h)
WordPress BOOKINGVALUES Own Search parameters selected by the user to search availability. Duration: 1 Week
WordPress CART_ROOMS_COOKIE_v2 Own Stores the rooms selected by the user. Duration: 1 hour
WordPress CART_EXTRAS_COOKIE_v2 Own Stores the extras selected by the user. Duration: 1 hour

Note: The Own/ First Party Cookies stated above are used only by the owner of this website and “Third party” cookies are also used by the service provider which is detailed in the chart above.

Browser settings for revocation and withdrawal of consent to the use of cookies.

HOTELES CENTER GROUP reminds its web users that the use of cookies may be subject to your acceptance during the installation or upgrade of the browser.

This acceptance may be revoked using the available content and privacy configuration options in the browser. HOTELES CENTER GROUP encourages its users to consult the major browsers support if necessary:

Opt-out Browser Google Analytics.

If you want to reject Google Analytics cookies in all browsers, so that no Google Analytics information is sent, you can download a plug that performs this function from this link:


If the user wants more information about how to revoke the consent, on the procedure to disable cookies or has any questions about the Policy Cookies of this Site, please contact HOTELES CENTER GROUP at the following address reservas@hotelescenter.com in the subject “Cookies Policy”.

Changes to Privacy Policy / Cookies.

The web can modify this Policy in order to adapt it to the legislation or instructions issued by the Spanish Data Protection Agency therefore Users who visit regularly are advised to read the legislative requirements regularly.

When significant changes are made in this Cookies Policy, Users will be informed through our website.